Sneakers.co.id – As part of ASICS' commitment to environmental sustainability, The Asics Earth Day Pack was launched with the premise that to cultivate a healthy mind in a healthy body, we must need a healthy planet.
Every time we see the sunflower symbol on ASICS products, You will see the seeds of hope that have been planted for future generations to grow healthier and more positive in mind and body.
sneakers The new Asics Earth Day Pack is the most respectable collection with a Japanese brand planet to date, because it is made using a circular manufacturing approach which allows recycling approx. 5 tons of textile waste, equal to 25.000 shirt. , to change it to sneakers new.
This package includes many popular products from the ASICS running and Sportstyle range, like GEL-NIMBUS shoes ™ 23, SLIDING ™ 2, GEL-LYTETM III, SKYCOURTTM dan TARTHER ™ BLAST, as well as finished garments. All footwear features a specially crafted sunflower icon to symbolize the brand's commitment to preserving the planet for future generations.
However, the goal of leaving a smaller environmental footprint than Earth Day Packages is not only because of the materials they are made from. The lining of the shoe has been developed with an energy-saving technology called solution dye, which reduces CO2 emissions by up to 45% and water consumption of 33% compared to conventional dyeing processes.
The percentage of recycled materials used in each Asics Earth Day Pack is different. For running shoes, minimal 30% polyester on the upper of the shoe; for Sportstyle, minimal 40% the main material of the upper part of the shoe; and for tennis shoes, at least 40% bottom net shoe top.
Earth Day Pack will be on sale in stores starting 16 April 2021, and the Sportstyle line, SKYCOURTTM dan TARTHER ™ BLAST will be available later this month. For more information, visit the official website of asics.
Yasuhito Hirota, ASICS president and COO, leaving reflections and explanations about this Japanese company's new launch:
“Since it was founded in 1949, ASICS' goal is to help people achieve a healthy mind in a healthy body. But to do this, they need a healthy planet to exercise. That's why we are committed to playing our part in building a circular economy that helps reduce CO2 emissions and keep global warming under 1,5 ℃. Only 1% from the world's recycled textile waste, while more than 70% clothes end up in a garbage dump or incinerator. By continuously innovating manufacturing processes across all our product categories, we can help build a circular economy and reduce the impact of climate change. ”
Our commitment to greater sustainability is:
Target CO2
Our goal is to reach the end of carbon emissions by 2050 and subtraction 63% CO in in 2030. (baseline: 2015)
Sustainable material
We want to use 100% recycled polyester in sneakers and our sportswear in 2030.
Clean energy
We are moving towards using 100% renewable electricity at our facilities in 2030.
To fulfill our goal in the year 2030 and 2050, we recycle the equivalent of 25.000 T-shirts become sneakers on Earth Day 2021.
