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Home BRAND Puma

PUMA dan Neymar Jr. Mengumumkan Kerjasama Jangka Panjang

sneakers.co.id by sneakers.co.id
July 5, 2025
in Puma, Rilis Terbaru
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Sneakers.co.id – Merek legendaris selayaknya dipakai oleh legend juga. Tampaknya ide ini mendasari PUMA untuk menandatangani kemitraan jangka panjang dengan pemain sepak bola Brasil Neymar Jr., diwakili oleh NR Sports.  Sebagai salah satu atlet paling sukses di generasinya, Neymar akan mengenakan sepatu bot PUMA King yang dikenal sebagai siluet legendaris dari PUMA.

Neymar tidak hanya akan mengenakan PUMA King di lapangan, tetapi juga akan menjadi duta merek di luar lapangan, memakkai semua lini lifestyle, training, serta produk sepatu. dan pakaian yang terinspirasi dari olahraga PUMA.

“Neymar Jr. bergabung dengan Keluarga PUMA kami, luar biasa”, kata Bjørn Gulden, CEO PUMA. “Dia adalah salah satu pemain terbaik di dunia dan sangat relevan dengan sepak bola global dan budaya pemuda. Kami sangat senang dan berharap untuk bekerja dengannya baik di dalam maupun di luar lapangan. ”

Dalam pesan kepada para penggemarnya di saluran media sosialnya yang berjudul “The King is Back”, Neymar Jr. berbicara tentang dampak yang ditimbulkan oleh para pemain hebat seperti Pelé dan Maradona dalam hidupnya, dan keputusannya untuk mengikuti jejak mereka dengan bermitra dengan PUMA.

“Saya tumbuh dengan menonton video dari legenda sepakbola hebat seperti Pelé, Cruyff, Eusebio dan Maradona,” kata Neymar Jr. “Inilah raja-raja di lapangan, raja-raja olahraga saya. Saya ingin mengembalikan warisan yang diciptakan para atlet itu di lapangan. Mereka masing-masing bermain di PUMA, dan masing-masing dari mereka menciptakan keajaiban mereka di The KING. ”

Dia melanjutkan: “Setiap kali saya mengikatkan sepatu saya, sepatu RAJA saya, saya akan melakukan apa saja untuk mencapai semua impian saya untuk menghormati nama saya dan semua orang hebat yang mengenakan RAJA sebelum saya. Ini akan menjadi sejarah PUMA saya. Raja telah kembali!”

Neymar telah memenangkan beberapa trofi di Brasil, Spanyol dan Prancis, serta Liga Champions dan Copa Libertadores. Dia juga memenangkan Medali Emas Olimpiade bersama Tim Nasional Brasil pada 2016. Dia telah mencetak 61 gol dalam 101 pertandingan untuk Brasil, menjadikannya pencetak gol tertinggi ketiga untuk tim nasionalnya.

Dia saat ini bermain untuk Paris Saint-Germain (PSG) dan telah memenangkan tiga gelar liga Prancis, dua Coupe de France, dan dua Coupe de la Ligue. Dia memainkan peran penting dalam memimpin klub ke Final Liga Champions pertamanya pada tahun 2020.

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With a digital-first strategy through e-commerce, creative collaborations, and community engagement, Kanky has grown rapidly and become a meaningful choice among local sneakers.

In line with our movement, we believe sneakers are more than just style—they’re a way to express yourself and stay productive throughout the day.
#SneakersToWork #kankysportstyle
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Here’s what she’s wearing:
1. Junya Watanabe x Levi’s Layered Ruffle Denim Skirt
2. Good Goods Issey Miyake ‘BOX’ series
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“I made it a mix between a skate shoe and a runner. When I’m skating in the park, people say, ‘Oh, you’re skating in runners?’ And that’s sick. That’s what I was hoping for.” - Andrew Reynolds (Talk w/ Highsnobiety)

It’s the kind of shoe that fits the way we move now. Functional. Comfortable. And unapologetically stylish. This is what hybrid looks like. A shoe made for hybrid work culture. #SneakersToWork #nbnumeric
  • Between her flexible, but packed schedule, @ayuningdyahr always makes time for the things she loves: self-expression through fashion and handmade design. To her, what you wear isn’t about big names. It’s about how it feels, how it fits the day, and how it reflects who you are, from head to toe. Outside of her work as a freelance art director, Ayu also runs @asja.studios, a handmade accessories brand where every piece is crafted by her own hands.

Because for Ayu, the personal touch is what makes it meaningful. #SneakersToWork #TheHustler

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  • Vans started as canvas shoes with waffle soles, made for skaters and street kids. Classics like Old Skool and Slip-On became icons of style and function for everyday life. Now, Vans brings loafers that are simple and flexible, clean enough for meetings, but chill enough for hanging out. They fit the rhythm: work doesn’t just happen in one place. From grinding through meetings to unwinding after hours, these loafers roll with you. Classy when you need it, relaxed when you want it.

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Houm Coffee
Jl. Dharmawangsa VIII no.24

Follow @sneakerstowork.id for the next stop on Daily Transit.

Special thanks to our humble guest @gilbhas Gilang Bhaskara, and to @chaka.ramadhan Chaka Ramadhan for connecting us with our first transit space, @houm.coffee Houm Coffee. And last shoutout to Archie @mr_mdrfkr for the music in this video
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@prabu.indonesia started back in 2019 by @iamlisayumi, building its name through formal and semi-formal shoes with in-house production. Now, they’re expanding their DNA into daily sneakers, and the details speak volumes!

Let see what makes this pair stand out.

#SneakersToWok #Unboxed #PrabuAwan
  • Seto Adi Witonoyo @setoadiwitonoyo founder of @satucollective Satu Collective and Director of Professional Code of Ethics at ADGI, has spent over 15 years shaping design that’s rooted in clarity, curiosity, and cultural nuance. From national exhibitions to brand identities, his work balances visual form and systems thinking.

His daily rotation on shoes? Vans Authentic, whether from the Vault, Classic, Van Doren, or 44 DX Anaheim lines. Sometimes Nike classic or well-worn pair of Converse makes the cut. His style is consistent, functional, and quietly refined. For someone always navigating between visual culture and ethical frameworks, comfort isn’t just a detail, it’s part of his rhythm. #SneakersToWork #TheHustler 

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